MEDIA ADVISORY/PHOTO OPPORTUNITY

THE PERFECT FITA Group of Boston Youth Gear Up for Race Day Compliments of New Balance Athletic Shoe, Inc. WHAT: In preparation for this weekend’s 2006 Boston’s Run To Remember, The Colonel Daniel Marr Boys & Girls Training Team will complete their six week training program with a shopping trip to the New Balance Factory Store. With the assistance of the Boston Police Department, the Boston Police Runner’s Club and staff members from the Boys & Girls Club, these young aspiring runners have been hard at work getting up to speed for their 5-mile journey that takes place this Sunday, March 12, 2006. Coached weekly by a group of dedicated trainers, the race participants will take their final steps to Race Day by each receiving a new pair of running shoes compliments of New Balance Athletic Shoe, Inc. WHO: 20 Dorchester youth between the ages of 10 and 14, Boston Police Runner’s Club President and Boston Police Officer Cecil Jones, Boston Police Runner’s Club Vice President and Boston Police Officer Paul Rogers, Run To Remember Race Director Tony Pallotta, staff members from New Balance, the Boys & Girls Club and several trainers from the Boston Police Runner’s Club. WHEN: Thursday, March 9, 2006 4:00PM FITTING WHERE: The New Balance Factory Store 40 Life Street Brighton, MA; 617/779-7428 FACTS: Boston’s Run To Remember is a non-profit fundraiser created by the Boston Police Department and the Boston Police Runner’s Club as a way to honor the over 260 Massachusetts Law Enforcement Officers killed in the line of duty while raising money for Kids At Risk Programs throughout the City of Boston. The highlight of the event is a half marathon and 5-mile road race which in its inaugural year attracted over 7,200 participants from throughout the United States while raising $50,000 for Kids At Risk Programs throughout the City of Boston. The 2006 Boston’s Run To Remember is scheduled for March 11-12, at the World Trade Center and is forecasted to attract over 15,000 participants and spectators while raising an estimated $100,000 for Kids At Risk Programs. Boston’s Run To Remember is more than a road race and as a result, organizers are reaching out to many community organizations as a way to raise visibility to the many opportunities that exist for youth in the city of Boston. One such initiative is a partnership that has been formed between Boston’s Run To Remember, the Boston Police Runner’s Club, the Boston Police Department and the Colonel Daniel Marr Boys and Girls Club in Dorchester. New Balance is a sponsor of the Run to Remember and a long-time supporter of the Boston Police Runner’s Club.